Cloud telephony is a form of Unified Communications as a Service (UCaaS). It integrates all kinds of communication – phone calls, video calls and chat, via fixed and mobile phones and computers – on a single platform that you don't have in a room or basement of your own, but rent, as it were, from a third party. Quite different from forty or so years ago, when you still needed a real, physical telephone switchboard to confer easily with your customers and colleagues, live. If you wanted to talk to someone, you took the receiver off the hook, waited for the dial tone and dialled or keyed in your contact’s number – there was no other option but to use the telephone.
Even today, businesses still make and receive a lot of phone calls. That’s why many companies still have a physical telephone switchboard, better known as a PBX (Private Branch Exchange) phone system, which connects all the internal phones with each other, but also enables you to call the outside world. The thing is, you don't need that expensive switchboard in-house at all any more. You don't need to buy it. And, above all, you no longer have to take care of the expensive management, the security or the extra servers associated with it. Thanks to the internet, you can simply opt for a switchboard in the cloud instead of this hardware. All your calls will go not just via the internet, but via a server belonging to a host – such as Dstny. And that single switchboard in the cloud immediately takes care of all telecom traffic in your company, regardless of whether you work at one location or from five, ten or twenty other offices. Wokring from home? That's no problem either: your cloud switchboard can handle it all.
Curious about the many advantages of the switchboard in the cloud? Download our free white paper here and read all about them.
You’ll not only save on the expensive purchase and equally expensive management of a physical switchboard by opting for a cloud switchboard: you won't have to buy an assortment of fixed phone devices either. Your colleagues can just get in touch with each other and with your customers via their computer (using a so-called “softphone”) and their smartphone. Everyone will benefit from an integrated cloud communications platform that will not only enable them to communicate and collaborate smoothly, but also has all the features that your employees are used to from their fixed phones in the office. Fixed Mobile Convergence or FMC is the name for this merger of your fixed and mobile devices. You can read about exactly how it works and about its advantages in this blog.
Read more about cloud communications here